SupplyChainOptimization

Time for a New Rhythm in Retail

Coats in August. Beachwear in February. This isn’t demand, it’s a scramble for budgets. If you’re still chasing “seasons” on paper, you’re selling yesterday’s weather. Stop forcing fashion into a time machine. Stock for reality.

Marketing vs. Supply Chain – A False Conflict

For NOOS (Never Out of Stock) items, stock-outs aren’t just a missed sale—they’re a broken promise. These essentials drive proportionally more sales than their share of inventory investment suggests, making alignment between marketing and supply chain critical.